From the category archives:

Branding

Choosing Promotional Pens To Enhance Your Marketing Efforts

Advertising

Do you want a marketing technique that can reach out to your particular target market place anywhere along with several exposures everyday for just $100? Should you be, then search no further. With promotional pens, you’re given a cheap type of promotion which may be welcomed by every one of the segments of your target [...]

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Top 9 Market Trends in 2010: In-depth Studies

Advertising

Image by Getty Images via Daylife

The Landor’s 2010 Trends Forecast
What are the implications of these trends to the Brand?
These studies will help brand managers/owners to take the “shift” in leveraging their markets.
In 2009, Bling-bling officially conceded to bargain bin. Companies began touting chic “recessionista” style, and we gathered around the family dinner table to celebrate [...]

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Captivating Trade Show Video

Branding

A trade show video has conflicting requirements, which make creating one challenging. The video must attract people and yet it should be informative, which can make a video a bit dull. The video should promote branding, which is a subjective process and yet it should impart objective material, which can then take away from the [...]

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The Role Of Video In Corporate Organization, Rites And Ritual

Branding

Communication is an essential ingredient in the sustenance of moern corporate structure and vital social functioning.. A modern component of corporate communication is visual media including corporate videos.
Modern corporations make use of several types of rites to knit together the vital functioning of the corproate body. . Scholars note four types of important rites [...]

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Building A Brand With Web 2.0

Branding

Building a Brand With Web 2.0 – Make Money Online Free
The completion of a website will feel amazing once you test all the links in the navigation and make sure everything is working. You will sit back in awe as long as you spent the necessary time making the website the best you could. [...]

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Facebook Enhances Online Brand Management

Advertising

Social Media Can Play a Bigger Role in Brand Management
Online Brand Management: Optimizing Facebook
Copyright (c) 2010 Enzo F. Cesario
We’ve previously discussed the Web’s amazing tendency to take very good ideas and adapt them to techniques largely unrelated to their original intent. Nowhere is this more currently prevalent than in the realm of Social Media [...]

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Picking the Right Size for Your Custom Metal Sign

Advertising

Because Size Really Does Make a Difference
Large or little – will the size of your sign in fact make a difference? Several would claim the bigger the better, although that isn’t always the truth for your business.  Your signage is really a device to help you supplement your company’s advertising and marketing goals, not over [...]

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2010 Teen’s Behavioral Study related to Brand

Advertising

THE TRU STUDY: 2010 GLOBAL TEEN EDITION
Know what the Teens reads, where they shop, what they buy and what are there web activities. An informative insight if your target group belongs to this class.

Global Glance provides a high-level overview of global teens and sets the stage for the pages that follow. In addition to serving [...]

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Personal Branding

Advertising Techniques

Today I’m going to talk about personal branding, how it can help you build reputation and credibility in the social environment you are in.
Tiger and the Risks of Personal Branding
Tiger and the Risks of Personal Branding. Posted by Mike Madison · December 9th, 2009 · 1 Comment. If there is an intellectual property angle to [...]

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